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Julie Ann Ross's Articles in Internet Marketing

  • Social Media Optimization- Rules for Success
    Social media optimization is basically a way to promote your blog, website, or even your company's brand, through social media, without being obnoxious or overtly commercial. Whether you are an SEO consultant or you are new to social media marketing, there are a few rules you need to follow in order to be effective.
  • Sponsored Conversation and Paid Blogging Generates Enormous Buzz and Sales
    Sponsored conversation is a strategy that allows companies to tap into the tempest of social media marketing. By offering compensation to publishers, marketers can enjoy exposure through Twitter, Facebook, a sponsored blog, and similar online channels. Paid blogging is still misunderstood by many people and there remains a potential for stirring controversy.
  • SMO- What Everyone Should Know
    While SEO and SEM represent the most popular avenues toward reaching a targeted audience, social media optimization (SMO) is gaining momentum.
  • Online Public Relations Using Web 2.0 Strategies
    Businesses can use Web 2.0 tools to not only generate a buzz in their market, but to also develop public relations campaigns that build perpetual momentum. By taking advantage of social media sites, wikis, communities, and other collaborative environments, companies can further propel their PR efforts. Online public relations must now focus upon engaging those within a community rather than merely speaking to them.
  • Online Reputation Management Leveraged with Social Media Optimization
    Online Reputation Management, ORM, is the practice of managing an individual or business reputation within online media. In this article you will learn why building, maintaining and protecting reputations has become as important online as it is offline. Learn how to manage your online reputation with social media optimization.
  • Online Instant Win Games- The Darling of Online Promotions
    Online promotions, including sweepstakes, online instant win games, and contests have become a proven source of new business and building customer databases for companies.
  • Hiring an SEO Consultant: 4 Critical Advantages
    Hiring an SEO Consultant has become critical to the success of online business. Search engine optimization offers a cost-effective solution. When executed properly, it can build your website's exposure, increase your traffic, and improve your conversions. But, an effective search engine optimization campaign requires the trained proficiency of an experienced SEO consultant.
  • SEO Consulting History Lesson on Black Hat Marketing
    SEM SEO Experts have learned from the sins of the past and are achieving higher search engine rankings for their clients by avoiding black hat marketing techniques. Instead, experts are finding ways to serve quality content to online users thus enhancing the internet experience.

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